NEW JERSEY - The East Brunswick dining scene is getting a major upgrade this weekend. The Mexi-Boys, one of New Jersey's most celebrated food truck fleets, is officially opening its first-ever brick-and-mortar restaurant tomorrow, November 7. Taking over a permanent storefront at 1031 Route 18 (Building 2, Unit B), the new location brings the brand's fan-favorite mobile experience indoors while offering a few exclusive, in-store-only creations.
Popular NJ Food Truck The Mexi-Boys Opens Its First Permanent Restaurant in East Brunswick
Started by Highland Park native Ed Rojas and his partner Alex, it began in 2018 with a single event tent and has since grown into a popular fleet of food trucks serving events across NJ, NY, and PA. The company is now establishing a permanent presence in Middlesex County with a family-friendly neighborhood eatery.
Fried Burritos, Birria, and Plant-Based Options
Food truck fans will be over the moon to see all their favorite menu items now available at the new store. The kitchen is serving deep-fried burritos, soft tacos, Mexi Bowls, and the massive loaded nachosthe brand is known for. The menu also includes the slow-cooked birria tacos and the rather unique 'Mexi-Boys Cone' (a cone of corn tortilla with protein, guac, and salsa verde).
What truly sets The Mexi-Boys apart from standard taquerias is its strong commitment to dietary inclusivity. The brand has built a massive following by offering a comprehensive plant-based menu that mirrors their traditional offerings. Diners can easily order vegan versions of almost everything on the menu, featuring plant-based proteins, vegan cheese, and non-dairy crema. The restaurant also features a dedicated gluten-free jackfruit tamale and continues to expand its selection of halal-certified meats.
To celebrate the highly anticipated grand opening, the restaurant is hosting a special giveaway event. Guests who visit the new East Brunswick location between November 7 and November 9 can enter to win a $500 grand prize, officially cementing The Mexi-Boys as the newest must-visit culinary destination on Route 18.
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