PENNSYLVANIA - the heart of American history and culture- invites travelers to rediscover its diverse treasures with its new tourism brand, "The Great American Getaway."
Governor Josh Shapiro unveiled the campaign, highlighting the state's appeal to the millions living within a short drive. This rebranding, narrated by Wayne native Abbi Jacobson, showcases Pennsylvania's unique blend of historical significance, cultural richness, and natural beauty, positioning it as the ultimate weekend escape.
Pennsylvania's historical legacy is undeniable. From the birthplace of American pastimes to the home of the oldest theater and operating roller coaster, the state's attractions, such as the iconic Philadelphia Museum of Art, the poignant Gettysburg National Military Park, and the exhilarating Hersheypark, offer something for every interest.
Nature enthusiasts will be equally captivated by Pennsylvania's diverse landscapes, from the breathtaking Pennsylvania Grand Canyon to the tranquil Delaware Water Gap National Recreation Area.
"The Great American Getaway" signifies a strategic shift in Pennsylvania's tourism approach, emphasizing its diverse offerings and accessibility. This aligns with Governor Shapiro's commitment to boosting the state's economy, with his budget proposing an additional $18 million for tourism and business marketing.
Whether you're a history buff, an outdoor adventurer, a foodie, or a culture vulture, Pennsylvania is ready to welcome you with open arms. "The Great American Getaway" is more than just a slogan; it's an invitation to experience what the Keystone State offers.