Philadelphia, PA
- Independent fast Philly food power player Del Rossi's in No Libs are going with an Artisan Pizza menu after racking up top 1% performance stats nationally across major 3rd party ordering platforms.
Del Rossi's is Adding Artisanal Creations to its Traditional Pie Line-up
Del Rossi's owner Nish Patel is doing a complete refresh and renovation of the exceptional business that he acquired literally days before the pandemic lockdowns began last year.
When Nish brought in celebrated Chef Gregorio Fierro to confer, he thought he would be getting some great recipe ideas. But in fact, the master Chef of Pizza started with the dough that Del Rossi's uses for all its pizzas and completely changed not just flavor profiles but the efficiency of the massive pizza volume coming out of this shop.
Also imported from Italy are the latest dough mixer and a pizza oven that assures consistent temperature as well as the perfect results for a constant flow of hundreds of pizzas.
Even without improvements and enhancements like Del Rossi's is making, many pizza shops are raising prices.
"We see a lot of large pizzas priced up to $25 around the market, and even with our new innovations and modest price increases, we are still underpriced compared to our premium competitors," says Patel, a Philly Native, and Temple U grad. "I'm less focused on raising prices than on fulfilling the potential of our Pizza trade. If we could beat our own Cheesesteak orders, that would be a big deal."
A few of the new Del Rossi's Artisanal Pizzas ... with the promise of more to come.
- Salami Picante - With Salami, Long Hots, and Mike's Hot Honey
- Upside Down Jawn - Provolone Cheese on Bottom, Plum Tomato Sauce, and 18 months aged hand-grated parmesan on top.
- Long Hot Special - Italian Sausage, Red Onions, Crushed Garlic w Mike's Hot Honey post-bake.
The new Artisanal Pizzas are already on the menu and served and delivered to enthusiastic customer response.
In addition to the Pizza, menu upgrades-- the whole Del Rossi's ordering and cashier area, dining room, and the kitchen has just gotten a nice modern facelift.
Del Rossi's Cheesesteak & Factory - 538 N 4th St, Philadelphia, PA 19123
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